Media selling: broadcast, cable, print, and interactive
Joseph Buchman, Charles Warner
Media selling: broadcast, cable, print, and interactive - 3rd, - NULL Surjeet Publications 2004 - xiii, 598
812290176X
Broadcast Journalism/ Selling-Broadcast advertising/ Advertising, Newspaper/ Advertising, Magazine/ Advertising, Outdoor
070. 19 WAM /
Media selling: broadcast, cable, print, and interactive - 3rd, - NULL Surjeet Publications 2004 - xiii, 598
812290176X
Broadcast Journalism/ Selling-Broadcast advertising/ Advertising, Newspaper/ Advertising, Magazine/ Advertising, Outdoor
070. 19 WAM /