Marketing Research: The Impact of the Internet (Record no. 4235)

000 -LEADER
fixed length control field 00633nam a2200229Ia 4500
001 - CONTROL NUMBER
control field 1952
003 - CONTROL NUMBER IDENTIFIER
control field BD-DhULA
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 141228s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0324067976
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title English
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658. 83 MCM
Item number
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Carl McDaniel, Roger Gates
245 ## - TITLE STATEMENT
Title Marketing Research: The Impact of the Internet
Remainder of title
250 ## - EDITION STATEMENT
Edition statement 5th,
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. NULL
Name of publisher, distributor, etc. South-Western Thomson Learning
Date of publication, distribution, etc. 2002
300 ## - PHYSICAL DESCRIPTION
Extent xxxii, 681 p
Other physical details
Dimensions
Type of unit
526 ## - STUDY PROGRAM INFORMATION NOTE
Program name Mark- BBA
590 ## - LOCAL NOTE (RLIN)
Local note(Name of catalogher) Salma
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing Research- management
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name ,
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type BOOK
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
No No No No ULAB Library ULAB Library Includes bibliographical references and index 26/11/2006 Students Books House 200.00   658. 83 MCM 4215 28/12/2014 1 28/12/2014 BOOK


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