Planning and managing public relations campaigns (Record no. 8347)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00627nam a2200241Ia 4500 |
| 001 - CONTROL NUMBER | |
| control field | 7966 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | BD-DhULA |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 141228s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978-0-7494-5108-0 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.2 GRP |
| Item number | GRP |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Anne Gregory |
| 245 ## - TITLE STATEMENT | |
| Title | Planning and managing public relations campaigns |
| Remainder of title | A strategic approach |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3rd Ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | London |
| Name of publisher, distributor, etc. | Kogan Page |
| Date of publication, distribution, etc. | 2010 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xi, 186 p. |
| Other physical details | |
| Dimensions | |
| Type of unit | Paper back |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes Index. |
| 526 ## - STUDY PROGRAM INFORMATION NOTE | |
| Program name | Commu- MSJ |
| 590 ## - LOCAL NOTE (RLIN) | |
| Local note(Name of catalogher) | 424015 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Public Relation- Management |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | , |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | BOOK |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Date checked out | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| No | No | No | No | ULAB Library | ULAB Library | 30/07/2013 | S T S International | 3500.00 | UK. (Acc no.-15288) | 8 | 659.2 GRP | 15288 | 03/01/2024 | 11/10/2023 | 1 | 28/12/2014 | BOOK |