Consumer Behavior (Record no. 8494)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00567nam a2200217Ia 4500 |
| 001 - CONTROL NUMBER | |
| control field | 8231 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | BD-DhULA |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 141228s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780070682160 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8342 |
| Item number | HAC |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Del I Hawkins |
| 245 ## - TITLE STATEMENT | |
| Title | Consumer Behavior |
| Remainder of title | Building Marketing Strategy |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 11th Ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | New Delhi |
| Name of publisher, distributor, etc. | McGraw Hill Education |
| Date of publication, distribution, etc. | 2010 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxix, 866 p. |
| Other physical details | |
| Dimensions | |
| Type of unit | Paper back |
| 526 ## - STUDY PROGRAM INFORMATION NOTE | |
| Program name | BBA |
| 590 ## - LOCAL NOTE (RLIN) | |
| Local note(Name of catalogher) | 424018 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | David L Mothersbaugh,Amit Mookerjee |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | BOOK |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Date checked out | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| No | No | No | No | ULAB Library | Permanent Campus Library | 01/09/2014 | Book View | 1200.00 | 11 | 658.8342 | 15963 | 29/01/2020 | 14/09/2019 | 2 | 28/12/2014 | BOOK |
| No | No | No | No | ULAB Library | ULAB Library | 07/08/2014 | Shaurov Pub. and Distributors | 0.00 | 7 | 658.8342 | 15833 | 15/09/2019 | 14/09/2019 | 1 | 28/12/2014 | BOOK |