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Principles of Marketing / by Philip Kotler, Gary Armstrong, Prafulla Agnihotri

By: Kotler, Philip Contributor(s): Armstrong, Gary | Agnihotri, Prafulla Material type: Text

TextPublication details: Uttar Pradesh, India: Pearson, c2018 [2021]Edition: 17th edDescription: xxii, 699 p.: ill. ; 28 cmISBN: 9789352865611Subject(s): Marketing | BBA | Business AdministrationDDC classification: 658.8

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Item type	Current library	Call number	Copy number	Status	Date due	Barcode	Item holds
BOOK	ULAB Library	658.8 KOP (Browse shelf (Opens below))	1	Available		21050

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