Marketing Management / by Philip Kotler, Kevin Lane Keller.
Material type: TextPublication details: Noida, India. Pearson India Education, c2016 [2017].Edition: 15th edDescription: xxvi, 756 pISBN:- 9789332557185
- 22 658.8 KOM
Item type | Current library | Call number | Copy number | Status | Notes | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|---|---|
BOOK | ULAB Library | 658.8 KOM (Browse shelf(Opens below)) | 1 | Available | This Book has a Supplimentary Book. Title: Marketing Management: Indian case: case study. | 17747 | |||
BOOK | Permanent Campus Library | 658.8 KOM (Browse shelf(Opens below)) | 2 | Available | This Book has a Supplimentary Book. Title: Marketing Management: Indian case: case study. | 17748 | |||
BOOK | ULAB Library | 658.8 KOM (Browse shelf(Opens below)) | 3 | Available | This Book has a Supplimentary Book. Title: Marketing Management: Indian case: case study. | 17749 |
Total holds: 0
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658.4012 CRA Crafting and Executing Strategy: the quest for competitive advantage: concepts and cases/ | 658.8 KOM Marketing Management / | 658.8 KOM Marketing Management / | 658.8 KOM Marketing Management / | 658.8 KOP Principles of Marketing / | 658.8 KOP Principles of Marketing / | 658.8 KOP Principles of Marketing / |
Includes Index.
Marketing- BBA.
424015.
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