Mahoney, James. <br/><br/>
Strategic communication :   campaign planning /  
James Mahoney. 
 - 2nd ed. 
 - South Melbourne, Victoria :  Oxford University Press,   2017 [2018]. 
 - xvi, 258 p. :  ill. ;  25 cm. 
<br/><br/> Includes index. 
<br/><br/>
<br/><br/><label>ISBN: </label>9780190303761 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Communication.  <br/>Communication planning. <br/>Business communication.<br/>Management<br/>Business Studies<br/>Business Adminstration<br/>Business<br/>BBA
<br/><br/><label>Dewey Class. No.: </label>658.45  / MAS