John Vivian <br/><br/>
The Media Of Mass Communication   

 - 5th ed.                                            
 - NULL  A Viacom Company  1999 
 - xvii,524p.       
<br/><br/>
<br/><br/><label>ISBN: </label>0205300421 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass Media
<br/><br/><label>Dewey Class. No.: </label>302. 23 VIM   /