Philip Kotler <br/><br/>
Marketing  Management   

 - 12th  ed. , 14th ed.                               
 - New Dehli  Prentice Hall of India, Pearson Education  2006, 2013 
 - xxxvii, 729, 120  Pictures  28 cm.  Paper back 
<br/><br/>Includes Index. 
<br/><br/>
<br/><br/><label>ISBN: </label>9788131797160 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing  Management
<br/><br/><label>Dewey Class. No.: </label>658. 8 KOM  / KOM