Monle Lee <br/><br/>
Principles of Advertising  A Global Perspective 

 - 2nd 
 - New Delhi  Viva Books Private Limited  2007 
 - 427 p.       Paper back 
<br/><br/>
<br/><br/><label>ISBN: </label>8130904748 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising
<br/><br/><label>Dewey Class. No.: </label>659. 1 LEP  / LEP