Philip Kotler <br/><br/>
Marketing Management   

 - 10 th ed. 
 - New Delhi  Printice Hall of India Private limited  2001 
 - xxxi, 718 p. Miscellanious Pagination      Paper back 
<br/><br/>Includes Index. 
<br/><br/>
<br/><br/><label>ISBN: </label>9788120316096 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Management
<br/><br/><label>Dewey Class. No.: </label>658.8 KOM  / KOM