TY  - BOOK
AU  - Philip Kotler
AU  - ,
TI  - Marketing Management
SN  - 9788120316096
U1  - 658.8 KOM 
PY  - 2001///
CY  - New Delhi
PB  - Printice Hall of India Private limited
KW  - Marketing Management
N1  - Includes Index; Mark- BBA
ER  -