TY  - BOOK
AU  - Armstrong,Gary
AU  - Kotler,Philip
TI  - Marketing: an introduction 
SN  - 9788131706916
U1  - 658.8  22
PY  - 2005///, [2012]
CY  - Noida
PB  - Dorling Kindersley (India) Pvt. Ltd.
KW  - Marketing
N1  - Includes index; Marketing-BBA
ER  -