TY  - BOOK
AU  - Cutlip,Scott M.
AU  - Center,Allen H.
AU  - Broom,Glen M.
TI  - Effective public relations
SN  - 8178089785
U1  - 352.748 22
PY  - 2000/// [2005]
CY  - India
PB  - Pearson Education
KW  - Public Relation
N1  - Includes bibliographical references and index; Communication-MSJ
ER  -