TY  - BOOK
AU  - John T. Mentzer, Carol C. Bienstock
AU  - ,
TI  - Sales forecasting management
SN  - 0761908226
U1  - 658. 818 MES 
PY  - 1998///
CY  - 
PB  - Sage
KW  - Sales forecasting- Management/ Marketing research- Management
N1  - Mark- BBA
ER  -