TY  - BOOK
AU  - Kathleen R. Allen
AU  - ,
TI  - Bringing new technology to market
SN  - 8120322096
U1  - 658. 8 ALB 
PY  - 2003///
CY  - NULL
PB  - Prentice Hall of India
KW  - Marketing
N1  - Mark- BBA
ER  -