TY  - BOOK
AU  - Jeff Lesueur
AU  - ,
TI  - Marketing Automation: Practical Steps to More Effective Direct Marketing
SN  - 978-0-470-12542-7
U1  - 658.872 LEM 
PY  - 2007///
CY  - New Jersey
PB  - John Wiley & Sons
KW  - Direct Marketing/ Marketing- Data Processing
N1  - BBA
ER  -