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61. BOOK
50 companies that changed the world : incisive profiles of organizations, large and small, that have shaped the course of modern business / by Howard Rothman. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Jaico Publishing House, c2004 [2013]
Availability: Items available for loan: ULAB Library (1)Call number: 338.7 ROC.

62. BOOK
Sales promotion / by David Horchover by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxford: Capstone Publishing, c2002
Availability: Items available for loan: ULAB Library (1)Call number: 658.8 HOS.

63. BOOK
Global marketing / by Douglas Lamont by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxford: Capstone Publishing, c2002
Availability: Items available for loan: ULAB Library (1)Call number: 658.84 LAG.

64. BOOK
Jugaad Innovation: A Frugal and Flexible Approach to Innovation for the 21st Century / by Navi Radjou, Jaideep Prabhu, and Simone Ahuja. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: India : Random Business, c2012
Availability: Not available: ULAB Library: Checked out (1).

65. BOOK
Hundi: demand and supply / by M S Siddiqui by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Dhaka: Biddya Prokash, c2023
Availability: Items available for loan: ULAB Library (1)Call number: 338.521 SIH.

66. BOOK
Corruption: shell company and beneficial owner / by M S Siddiqui by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Dhaka: Biddya Prokash, c2023
Availability: Items available for loan: ULAB Library (1)Call number: 364.1323 SIC.

67. BOOK
Value merchants : demonstrating and documenting superior value in business markets / by James C. Anderson, Nirmalya Kumar, James A. Narus. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : Harvard Business School Press, c2007
Availability: Items available for loan: ULAB Library (2)Call number: 658.804 ANV, ...

68. BOOK
Marketing as strategy : understanding the CEO's agenda for driving growth and innovation / by Nirmalya Kumar by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : Harvard Business School Press, c2004
Availability: Items available for loan: ULAB Library (2)Call number: 658.802 KUM, ...

69. BOOK
Gender transculturation: navigating market-mediated contesting gender ideologies in consumer acculturation / by Hossain Shahriar by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Lund, Sweden: Lund University, c2022
Availability: Items available for loan: ULAB Library (1)Call number: 658.834 SHG.

70. BOOK
Crystallizing public opinion / by Edward L. Bernays. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : PRMuseum Press LLC, c2023
Availability: Items available for loan: ULAB Library (1)Call number: 659.2 BEC.

71. BOOK
International Financial Management / by Cheol S. Eun, Bruce Resnick by Series: The Irwin McGraw-Hill series in Finance, Insurance, and Real Estate | Irwin/McGraw-Hill series in finance, insurance, and real estate
Edition: 8th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Tamil Naru, India : McGraw Hill, c2018 [2021]
Availability: Not available: ULAB Library: Checked out (1).

72. BOOK
Theories of Central Banking in England, 1793 - 1877 / by Salimullah Khan by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: USA : UMI Microform, c2008
Availability: Items available for loan: ULAB Library (1)Call number: 332.11 KHT.

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