Your search returned 2 results.

1.
Strategic Brand Management Building, measuring, and managing brand equity

by Kevin Lane Keller | .

Edition: 3rd Material type: Text Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi Pearson Education 2005Availability: Items available for loan: ULAB Library Call number: 658. 827 KES (5). Withdrawn (2).

2.
Best Practice Cases in Branding Lessons from the world's strongest brands

by Kevin Lane Keller | .

Edition: 3rdMaterial type: Text Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi Pearson Education 2008Availability: Items available for loan: ULAB Library Call number: 658.8 KEB (1).



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