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1. BOOK
Strategic Public Relations: an audience-focused approach / by Barbara Diggs-Brown. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: United Sates of America : Cengage Learning, c2012
Availability: Items available for loan: ULAB Library (2)Call number: 659.2 DIS, ...

2. BOOK
Qualitative Research Methods in Public Relations and Marketing Communications / by Christine Daymon, Immy Holloway. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Routledge, c2011 [2017]
Availability: Items available for loan: ULAB Library (1)Call number: 659.2072 DAQ.

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