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1. BOOK
Marketing 3.0 : from products to customers to the human spirit / by Philip Kotler, Hermawan Kartajaya, Iwan Setiawan. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hoboken, N.J. : Wiley, c2010
Availability: Items available for loan: ULAB Library (1)Call number: 658.8 KOM.

2. BOOK
Principles of Marketing / by Philip Kotler, Gary Armstrong, Ahmed Tolba, Anwar Habib by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: England: Pearson, c2011
Availability: Items available for loan: ULAB Library (1)Call number: 658.8 KOP.

3. BOOK
Principles of Marketing / by Philip Kotler, Gary Armstrong, Prafulla Agnihotri by
Edition: 17th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Uttar Pradesh, India: Pearson, c2018 [2021]
Availability: Items available for loan: ULAB Library (1)Call number: 658.8 KOP.

4. BOOK
Marketing Management: a South Asian perspective / by Philip Kotler, Kevin Lane Keller, Abraham Koshy, Mithileshwar Jha by
Edition: 14th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Dehli: Pearson, c2013
Availability: Items available for loan: ULAB Library (1)Call number: 658.8 MAP.

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