Your search returned 14 results.

1.
Qualitative Research Methods in Public Relations and Marketing Communications / by Christine Daymon, Immy Holloway.

by Daymon, Christine | Holloway, Immy.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York : Routledge, c2011 [2017]Availability: Items available for loan: ULAB Library Call number: 659.2072 DAQ (1).

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2.
Strategic integrated Marketing Communication / by Larry Percy.

by Percy, Larry.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: London : Routledge, c2018Availability: Items available for loan: ULAB Library Call number: 658.802 PES (1).

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3.
Marketing 3.0 : from products to customers to the human spirit / by Philip Kotler, Hermawan Kartajaya, Iwan Setiawan.

by Kotler, Philip | Kartajaya, Hermawan, 1947- | Setiawan, Iwan.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Hoboken, N.J. : Wiley, c2010Availability: Items available for loan: ULAB Library Call number: 658.8 KOM (1).

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4.
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Export marketing of vegetables in Bangladesh : a study of six villages / by Jahangir Alam

by Alam, Jahangir.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Comilla : Bangladesh Academy for Rural Development, 2011Availability: Items available for loan: ULAB Library Call number: 658.84095492 ALE (1).

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5.
Panic buying: perspectives and prevention / edited by S. M. Yasir Arafat, Sujita Kumar Kar, Russell Kabir

by Arafat, S. M. Yasir [ed.] | Kar, Sujita Kumar [ed.] | Kabir, Russell [ed.].

Series: Springer briefs in PsychologyMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: Switzerland : Springer, c2021Availability: Items available for loan: ULAB Library Call number: 658.8342019 PAS (1).

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6.
Principles of Marketing / by Philip Kotler, Gary Armstrong, Ahmed Tolba, Anwar Habib

by Kotler, Philip | Armstrong, Gary | Tolba, Ahmed | Habib, Anwar.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: England: Pearson, c2011Availability: Items available for loan: ULAB Library Call number: 658.8 KOP (1).

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7.
Principles of Marketing / by Philip Kotler, Gary Armstrong, Prafulla Agnihotri

by Kotler, Philip | Armstrong, Gary | Agnihotri, Prafulla.

Edition: 17th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Uttar Pradesh, India: Pearson, c2018 [2021]Availability: Items available for loan: ULAB Library Call number: 658.8 KOP (1).

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8.
Services Marketing: integrating customer focus across the firm / by Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler, Ajay Pandit

by Zeithaml, Valarie A | Bitner, Mary Jo | Gremler, Dwayne D | Pandit, Ajay.

Edition: 7th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Chennai, India: McGraw Hill Education, c2019 [2022]Availability: Items available for loan: ULAB Library Call number: 658.8 SEV (1).

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9.
Services Marketing: people technology strategy / by Jochen Wirtz, Christopher Lovelock, Jayanta Chatterjee

by Wirtz, Jochen | Lovelock, Christopher | Chatterjee, Jayanta.

Edition: 8th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Uttar Pradesh, India: Pearson, c2018 [2020]Availability: Items available for loan: ULAB Library Call number: 658.8 WIS (1).

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10.
Marketing Management: a South Asian perspective / by Philip Kotler, Kevin Lane Keller, Abraham Koshy, Mithileshwar Jha

by Kotler, Philip | Keller, Kevin Lane | Koshy, Abraham | Jha, Mithileshwar.

Edition: 14th ed. Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Dehli: Pearson, c2013Availability: Items available for loan: ULAB Library Call number: 658.8 MAP (1).

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11.
Sales promotion / by David Horchover

by Horchover, David.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Oxford: Capstone Publishing, c2002Availability: Items available for loan: ULAB Library Call number: 658.8 HOS (1).

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12.
Global marketing / by Douglas Lamont

by Lamont, Douglas.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Oxford: Capstone Publishing, c2002Availability: Items available for loan: ULAB Library Call number: 658.84 LAG (1).

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13.
Value merchants : demonstrating and documenting superior value in business markets / by James C. Anderson, Nirmalya Kumar, James A. Narus.

by Anderson, James C | Kumar, Nirmalya | Narus, James A.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Boston, Mass. : Harvard Business School Press, c2007Availability: Items available for loan: ULAB Library Call number: 658.804 ANV (2).

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14.
Marketing as strategy : understanding the CEO's agenda for driving growth and innovation / by Nirmalya Kumar

by Kumar, Nirmalya.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Boston, Mass. : Harvard Business School Press, c2004Availability: Items available for loan: ULAB Library Call number: 658.802 KUM (1). Checked out (1).

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