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1.
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Marketing Research by David J. Luck | Ronald S. Rubin. Edition: 7th ed. Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: New Delhi Prentice Hall of India 2006Availability: Items available for loan: ULAB Library Call number: 658. 83 LUM (11).
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2.
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Review of Marketing Research Vol. I by Naresh K. Malhotra | . Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: New Dehli Prentice Hall of India 2006Availability: Items available for loan: ULAB Library Call number: 658 . 83 REN (2).
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3.
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Marketing Management: Knowledge and Skills by J. Paul Peter | . Edition: 7th, Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: 2004Availability: Items available for loan: ULAB Library Call number: 658. 8 PEM (1).
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4.
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Sales forecasting management by John T. Mentzer, Carol C. Bienstock | . Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: Sage 1998Availability: Items available for loan: ULAB Library Call number: 658. 818 MES (1).
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5.
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The essence of marketing research by Peter M. Chisnall | . Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: NULL Prentice Hall of India 1991Availability: Items available for loan: ULAB Library Call number: 658. 8072 CHE (1).
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6.
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Bringing new technology to market by Kathleen R. Allen | . Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: NULL Prentice Hall of India 2003Availability: Items available for loan: ULAB Library Call number: 658. 8 ALB (1).
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7.
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Marketing Management by Philip Kotler | Kevin Lane Keller,Abraham Koshy, Mithileshwar Jha. Edition: 12th Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: New Dehli Prentice Hall of India 2006, 2013Availability: Items available for loan: ULAB Library Call number: 658. 8 KOM (1). Withdrawn (8).
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8.
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Marketing Management by Philip Kotler | Kevin Lane Keller,Abraham Koshy, Mithileshwar Jha. Edition: 13th Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: New Dehli Pearson 2006, 2013Availability: Items available for loan: ULAB Library Call number: 658. 8 KOM (2).
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9.
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Marketing by Michael J. Etzel | . Edition: 13th, Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: NULL McGraw-Hill 2004Availability: Items available for loan: ULAB Library Call number: 658. 8 ETM (1).
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10.
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Fundamentals of Marketing by William J. Stanton | . Edition: 10th, Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: NULL McGraw-Hill 1994Availability: Items available for loan: ULAB Library Call number: 658.8 STF (1).
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11.
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Essentials of marketing (with CD) A global managerial approach by E. Jerome Mccarthy, William D. Perreault | . Edition: 10th Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: New York McGraw-Hill Availability: Items available for loan: ULAB Library Call number: 658 . 8 PEE (3). Withdrawn (2).
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12.
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13.
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Rural Marketing Targeting the non-urban consumer by Sanal Kumar Velayudhan | . Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: New Delhi Response Books- New Delhi 2002Availability: Items available for loan: ULAB Library Call number: 658 . 870954 VER (2).
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14.
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Markets and Famines by Martin Ravallion | . Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: NULL The University Press 1990Availability: Items available for loan: ULAB Library Call number: 658. 8 RAM (1).
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15.
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E-marketing by Raymond Frost,Adel El-Ansary, Judy Strauss | . Edition: 3rd, Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: NULL Prentice Hall of India 2003Availability: Items available for loan: ULAB Library Call number: 658. 84 STE (1).
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16.
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Research for marketing decisions by Paul E. Green,Gerald Albaum, Donald S. Tull | . Edition: 5th, Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: NULL Prentice Hall of India 1988Availability: Items available for loan: ULAB Library Call number: 658. 83 GRR (1).
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17.
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Marketing models by Philip Kotler ,Gary L. Lilien,K. Sridhar Moorthy | . Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: NULL Prentice Hall of India 2003Availability: Items available for loan: ULAB Library Call number: 658. 8 LIM (1).
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18.
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Principles of Marketing A South Asian Perspective by Philip Kotler | Gary Armstrong,Prafulla Y. Agnihotri. Edition: 12th Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: New Delhi Prentice Hall of India 2013Availability: Items available for loan: ULAB Library Call number: 658.8 KOP (2). Withdrawn (16).
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19.
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Principles of Marketing A South Asian Perspective by Philip Kotler | Gary Armstrong,Prafulla Y. Agnihotri. Edition: 13th ed. Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: Delhi Pearson 2013Availability: Items available for loan: ULAB Library Call number: 658.8 KOP (8).
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20.
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Marketing Management by Philip Kotler | Kevin Lane Keller,Abraham Koshy, Mithileshwar Jha. Edition: 12th ed. , 14th ed. Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: New Dehli Prentice Hall of India, Pearson Education 2006, 2013Availability: Items available for loan: ULAB Library Call number: 658. 8 KOM (4).
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