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Services Marketing: people technology strategy / by Jochen Wirtz, Christopher Lovelock, Jayanta Chatterjee by
Edition: 8th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Uttar Pradesh, India: Pearson, c2018 [2020]
Availability: Items available for loan: ULAB Library (1)Call number: 658.8 WIS.

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