000 00773nam a22002777a 4500
003 BD-DhULA
005 20211203063832.0
008 180203b ii ||||| |||| 00| 0 eng d
020 _a9789332555099
040 _aBD-DhULA
_cBD-DhULA
082 _222
_a658.8342
_bSCC
100 1 _aSchiffman, Leon G.
245 1 0 _aConsumer Behavior /
_cLeon G. Schiffman.
250 _a11th ed.
260 _aNoida :
_bPearson India Education Services Pvt. Ltd.
_cc2016 [2018].
300 _axxvii, 508p. :
_c26 cm.
500 _aIncludes Index.
526 _aMarketing-BBA
590 _a424014
650 0 4 _aConsumer Behavior
650 0 4 _aCommunication
650 0 4 _aMotivation Research
700 1 _aWisenblit, Joseph.
700 1 _aKumar, S. Ramesh.
942 _2ddc
_cBOOK
999 _c9713
_d9713