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003 | BD-DhULA | ||
005 | 20211203063837.0 | ||
008 | 180425b ii ||||| |||| 00| 0 eng d | ||
020 | _a9789351344797 | ||
020 | _a9351344797 | ||
040 |
_aBD-DhULA _cBD-DhULA |
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082 |
_222 _a658.8342 _bHAC |
||
100 | 1 | _aHawkins, Del I, | |
245 | 1 | 0 |
_aConsumer Behavior: _bbuilding Marketing Strategy / _cby Del I Hawkins, David L Mothersbaugh,Amit Mookerjee. |
250 | _a12th ed. | ||
260 |
_aChennai, India: _bMcGraw Hill Education, _cc2014 [2016]. |
||
300 | _axxxv, 776 p.: | ||
500 | _aIncludes Index. | ||
526 | _aBBA | ||
590 | _a424015. | ||
650 | 0 | 4 | _aConsumer Behavior |
650 | 0 | 4 | _aMarketing Strategy |
700 | 1 | _aMothersbaugh, David L. | |
700 | 1 | _aMookerjee, Amit. | |
942 |
_2ddc _cBOOK |
||
999 |
_c9798 _d9798 |