000 01040nam a22003257a 4500
003 BD-DhULA
005 20250915115332.0
008 250915b ii ||||| |||| 00| 0 eng d
020 _a9789353069834
040 _aBD-DhULA
_cBD-DhULA
041 _aEnglish
082 0 4 _222
_a658.834
_bSCC
100 1 _aSchiffman, Leon G.
_93188
245 _aConsumer behavior /
_cby Leon G. Schiffman, Joseph Wisenblit, S. Ramesh Kumar.
250 _a12 ed.
260 _aUttar Prodesh, India :
_bPearson India Education Services,
_cc2019.
300 _axxix, 670 p. :
_bill. ;
_c25 cm.
500 _aIncludes index.
526 0 _aBBA
650 0 4 _aConsumer Behavior
_9381
650 0 4 _aMarketing-Psychological Aspects
_93189
650 0 4 _aConsumer Psychology
_93190
650 0 4 _aDecision making
_91296
650 0 4 _aMarketing Research
_93027
650 0 4 _aBBA
_9320
650 0 4 _aBachelor of Business Administration
_92688
700 1 _aWisenblit, Joseph
_93191
_eauthor
700 1 _aKumar, S. Ramesh
_93192
_eauthor
942 _2ddc
_cBOOK
_n0
999 _c12591
_d12591