000 00812nam a22002657a 4500
001 9415
003 BD-DhULA
005 20211203063826.0
008 170824b -uk||||| |||| 00| 0 eng d
020 _a9781786357465
040 _aBD-DhULA
_cBD-DhULA
082 _222
_a658.8
_bSTS
245 0 0 _aStrategic Marketing Management in Asia:
_bcase studies and lessons across industries /
_cedited by Syed Saad Andaleeb, Khalid Hasan.
260 _aBradford :
_bEmerald,
_cc2017.
300 _a552 p.:
504 _aIncludes Bibliographical References.
526 _aManagement - BBA.
590 _a424015.
650 0 4 _aStrategic Marketing Management
650 0 4 _aMarketing Managerment
650 0 4 _aManagement
700 1 _aAndaleeb, Syed Saad.
_eed.
700 1 _aHasan, Khalid.
_ded.
942 _2ddc
_cBOOK
999 _c9588
_d9588