Kotler, Philip.

Principles of Marketing / by Philip Kotler, Gary Armstrong, Prafulla Agnihotri - 17th ed. - Uttar Pradesh, India: Pearson, c2018 [2021]. - xxii, 699 p.: ill. ; 28 cm.

Includes Bibliographical References & Index.



9789352865611


Marketing
BBA
Business Administration

658.8 / KOP


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