Marketing in the public sector : a roadmap for improved performance / by Philip Kotler, Nancy Lee.
Material type:
TextPublication details: New Delhi : Pearson Education, c2007Description: xv, 332 p. : ill. ; 24 cmISBN: 8131709582Subject(s): Government productivity | Public administration -- Citizen participation | Administrative agencies -- ManagementDDC classification: 352.748
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
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BOOK
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Permanent Campus Library | 352.748 KOM (Browse shelf (Opens below)) | 1 | Available | 18369 |
Total holds: 0
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| 332 MAF Financial English with mini-dictionary of finance / | 332.75492 WHG Who Needs Credit? : | 352.4 BRG Government at risk : | 352.748 KOM Marketing in the public sector : | 363.22 DEP Private sector investment in infrastructure : | 382 DEB Development, trade, and the WTO : | 658.022 STG Streetwise small business book of lists / |
Includes bibliographical references and index.
Marketing -BBA
424020
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