University of Liberal Arts Bangladesh catalog › Details for: Value merchants : demonstrating and documenting superior value in business markets /

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Value merchants : demonstrating and documenting superior value in business markets / by James C. Anderson, Nirmalya Kumar, James A. Narus.

By: Anderson, James C Contributor(s): Kumar, Nirmalya | Narus, James A Material type: Text

TextPublication details: Boston, Mass. : Harvard Business School Press, c2007Description: xiii, 219 p. : ill. ; 25 cmISBN: 9781422103357; 1422103358Subject(s): Industrial marketing | Sales promotion | Purchasing | BBA | Business AdministrationDDC classification: 658.804

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Item type	Current library	Call number	Copy number	Status	Date due	Barcode	Item holds
BOOK	ULAB Library	658.804 ANV (Browse shelf (Opens below))	1	Available		21254
BOOK	ULAB Library	658.804 ANV (Browse shelf (Opens below))	2	Available		21255

Total holds: 0

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