| 000 -LEADER |
|---|
| fixed length control field |
01115nam a22003497a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
BD-DhULA |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20191025154024.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
191025b -us||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9781138897687 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
BD-DhULA |
| Transcribing agency |
BD-DhULA |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Edition number |
22 |
| Classification number |
659.2072 |
| Item number |
DAQ |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| 9 (RLIN) |
2273 |
| Personal name |
Daymon, Christine. |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Qualitative Research Methods in Public Relations and Marketing Communications / |
| Statement of responsibility, etc. |
by Christine Daymon, Immy Holloway. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
2nd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc. |
New York : |
| Name of publisher, distributor, etc. |
Routledge, |
| Date of publication, distribution, etc. |
c2011 [2017]. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xi, 397 p.: |
| Dimensions |
23 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Includes Bibliographical References and Index. |
| 526 0# - STUDY PROGRAM INFORMATION NOTE |
|---|
| Program name |
Public Relation - BBA. |
| 590 ## - LOCAL NOTE (RLIN) |
|---|
| Local note(Name of catalogher) |
424015. |
| 650 04 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| 9 (RLIN) |
1013 |
| Topical term or geographic name as entry element |
BBA |
| 650 04 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| 9 (RLIN) |
1420 |
| Topical term or geographic name as entry element |
Business Administration |
| 650 04 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| 9 (RLIN) |
751 |
| Topical term or geographic name as entry element |
Business |
| 650 04 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| 9 (RLIN) |
2275 |
| Topical term or geographic name as entry element |
Marketing |
| 650 04 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| 9 (RLIN) |
2276 |
| Topical term or geographic name as entry element |
Marketing Communication |
| Form subdivision |
Research |
| 650 04 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| 9 (RLIN) |
56 |
| Topical term or geographic name as entry element |
Public Relation |
| Form subdivision |
Research |
| 650 04 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| 9 (RLIN) |
1027 |
| Topical term or geographic name as entry element |
MSJ |
| 650 04 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| 9 (RLIN) |
1028 |
| Topical term or geographic name as entry element |
Media Studies and Journalism |
| 650 04 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| 9 (RLIN) |
536 |
| Topical term or geographic name as entry element |
Media Studies |
| 650 04 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| 9 (RLIN) |
98 |
| Topical term or geographic name as entry element |
Journalism |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| 9 (RLIN) |
2274 |
| Personal name |
Holloway, Immy. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Koha item type |
BOOK |
