Essentials of modern marketing / by Philip Kotler & Abu Yousuf Md. Abdullah

By:

Contributor(s):

Material type: Text

TextPublication details: Dhaka, Bangladesh : Northern University Publications, c2023.Edition: Bangladesh EditionDescription: xx, 295 p. : ill. ; 29 cmISBN:

Subject(s):

DDC classification:

Item type:

BOOK

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode	Item holds
BOOK	ULAB Library Text Book Area - BBA	658.8 KOE (Browse shelf(Opens below))	1	Available		22111

Total holds: 0

Previous								Next
Previous	658.6 KUB Brand breakout: how emerging market brands will go global /	658.72 PRP Procurement principles and management in the digital age /	658.8 HOS Sales promotion /	658.8 KOE Essentials of modern marketing /	658.8 KOM Marketing 3.0 : from products to customers to the human spirit /	658.8 KOP Principles of Marketing /	658.8 KOP Principles of Marketing /	Next

Includes bibliographical references.

BBA

There are no comments on this title.

to post a comment.